Social Media Marketing is quite a buzz-phrase today, but do you realize that it entails a lot more than a Twitter account and a Facebook Page?
OK, I’m sure you do. You also know about Linked in and Flicker and might even be into Stumbleupon and bookmarks like Digg and Delicious, but is this all going to be a sustainable way for your to build your brand and increase your online presence?
Optimize your Web Presence
My friend Larry Brauner recently wrote a post about this – Optimize your Web Presence and I’m sure he won’t mind if I use the same YouTube video he used to illustrate this post.
I must say I like Chris Brogan‘s idea of Homebase and Outposts. It is imperative that your own blog site or website is your core – the nucleus of your web presence.